Sunday, October 14, 2007

The art of getting people to read your blog?

My last post (NTU Final Year = Hell?) is in the top 10 most popular posts of ping.sg
My reaction? I didn't believe it. I don't expect this post to be read so often, seriously.

Why?
It's got nothing to do with sex, money, porn, BGR, people's stupidity, or any of the eye-catching topics. (They thought laughing at people's stupidity makes them feel smart.)

Why must be this post? I got so many better posts...

That explains, the most effective advertisement, or marketing strategy is not necessarily the perfect one. I don't know much about human's psychology, but I guess, understanding what motivates people to take action (in this case, clicking on my post and read it) is one of the most difficult things to learn, and one of the most useful also. I have 101 reasons not to do something, but I only need one STRONG reason to do something, and I will do it.

Being branding expert sounds fun :)

1 comment:

Anonymous said...

Hi Ben!

I'm also an NTU alumni! ;-)


I've gave up counting the numbers of junk blogs listed on ping.sg everyday.

When I first sign up on ping.sg last week, I thought that I can finally find some quality Singapore blog audiences...

My first reaction is to check out some of the highest rated pongs... and you guess what? You're absolutely right!

Those blogs have everything you mentioned above plus a lot more... most of them are ones that offer little or no insights, while others waste your time by telling you how they monetize their blogs by serving junk ads all over the fold.


Recently, I've been reading a fantastic book which I thought you might be interested in...

The Title:

Hypnotic Writing:
How to Seduce and Persuade Customers with Only Your Words (Paperback)
by Joe Vitale (Author)


I've been a fan of Joe since last year and I highly recommend that you get a copy of this and put it into practice.


If you're fascinated about writing sizzling copies or even thinking about improving your blog or email writings, be prepared to learn the art. Tough as it may sound, I believe it's worth my life mastering it.

Thanks for sharing your insights and I look forward seing you interacting with me on my blog too!


Take care and live a life with passion!